Nowadays, every business owner understands they need a website in order to survive. But few entrepreneurs realize that it’s the online contact forms on your website which can spell the difference between a web visitor that lands on your page and bounces, and one that actually “converts”, and contacts you about your service so you…
At napkin marketing, our goal is to help businesses we believe in get results. This is the first in a series featuring our clients, their mission and how they are transforming their websites and marketing strategy in the midst of the COVID pandemic. We’re proud to help Manifold and Polaris, a Canadian analytics and SaaS…
Undoubtedly, if you’re reading this, you’ve likely had your personal and business life turned upside down by COVID-19. From kids out of school to working from home, to businesses and entire industries shut down for uncertain lengths of time, this outbreak has left no one unscathed. As this crisis continues, there’s nothing more important to…
Today I write to you from Tel Aviv..the electric and eclectic start up city. While here, I signed up for a three hour walking tour to learn about this birthplace of modern Israel (go to Jerusalem to see a little more ancient Israel). One thing many people don’t know is that Tel Aviv is famous…
When Toronto architect, Craig Race, approached us to build his website, we knew a clean and modern design was in order, mirroring Craig’s own contemporary architectural approach and aesthetic. Just like building a house, developing a great website requires understanding the “homeowner”, aka our client/ the business owner, as well as the “guests”, their customers….
We Won an Award (or two!) We’re so thrilled to spread the news about our award winning web design for client, Acerta Analytics! It’s not every day we get recognized with two awards at the same time. So yes, we are patting each other on the back…just a bit! We’re honored to recently receive the…
When a partnership happens, it should be a natural fit, like hummos and falafels. That’s just how we felt when meeting Kosher food marketing agency, NYC based Lubicom Marketing Consulting. Anyone who knows napkin marketing knows that besides digital, one of our super powers is marketing for Jewish brands, companies and organizations. This year, we…
Email marketing can often be a game changer for lead generation and new business development. But many businesses still shy away from using email marketing more strategically as a marketing tool. Case in point: One of my clients, a financial advisory, recently sent out a very successful campaign to over 20,000 prospects. The content: well…
