We Won an Award (or two!) We’re so thrilled to spread the news about our award winning web design for client, Acerta Analytics! It’s not every day we get recognized with two awards at the same time. So yes, we are patting each other on the back…just a bit! We’re honored to recently receive the…
Although it may be a little eclipsed in the trendiness stakes by social media, email marketing remains a highly profitable way of driving business. However, while the basics of building a solid list and presenting attractive offers will give great results, it’s possible for the savvy marketer to take things a step or two further….
Unless youre Jewish or grew up around New York City, chances are you have no idea what a knish is. You might occasionally catch one on a deli menu alongside your pastrami on rye or bagel and lox. And they do have their international “cousins: Latin Americans call them empanadas. East Indians call them samosas,…
Has PLAN become a 4 letter word in your business? Up there with New Years resolutions? I know sometimes it is for me. Marketing planning is something many business owners continuously struggle with. And yet, in other parts of our lives, planning is second nature. We enter an address into our GPS when we’re about…
Mobile responsive wordpress websites rank better on Google and attract more leads. Let us help with everything digital! Visit http://www.meetme.so/napkin to book your free 30 min digital marketing strategy session.
When a partnership happens, it should be a natural fit, like hummos and falafels. That’s just how we felt when meeting Kosher food marketing agency, NYC based Lubicom Marketing Consulting. Anyone who knows napkin marketing knows that besides digital, one of our super powers is marketing for Jewish brands, companies and organizations. This year, we…
Email marketing can often be a game changer for lead generation and new business development. But many businesses still shy away from using email marketing more strategically as a marketing tool. Case in point: One of my clients, a financial advisory, recently sent out a very successful campaign to over 20,000 prospects. The content: well…
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Before the gurus, before the bloggers, before marketing was Everybody’s job, there were marketing and advertising trade magazine “tomes” that every mad man and woman followed. And most of these are still largely relevant today. As a hard core marketing geek, I used to hoard (and file by issue date) every old-school print copy of…
When suggesting email marketing recently to a colleague over lunch, she looked over her shoulder as if someone would catch us and whispered, “isn’t that banned now?” Like many Canadian businesses, her company had stopped sending promotional emails to clients and prospects under the wrong impression that email marketing is now illegal. Indeed, the flurry…