Everybody knows a website has just a few precious seconds to captivate its viewer. A lot of information is assessed very quickly, and the clock starts ticking long before the page even has a chance to load. As an individual decides whether to click away or stay, he’s sizing up whether you’re relevant, current, authoritative, and how user-friendly the site is. As a premier design agency in Toronto, napkin marketing has developers, designers, marketers, and other professionals on staff who know how to make the decision to stay on your site and take action, an easy choice. Moreover, our experts are well-versed in SEO best-practices, which will drive traffic to your website in a natural, organic way.
Web design from napkin marketing comes everything you need to deliver a fantastic user experience, captivate your audience, and convert leads. Every project includes:
A STRATEGIC MARKETING APPROACH: Your site design begins with assessing who your target market is, reviewing your competition and zeroing in on your conversion and communication goals and strategy.
USER EXPERIENCE BASED DESIGN: From determining the look of your site to align with your brand, to structuring your site with user experience in mind, we take your design from mood board and wireframe to full design, HTML code and WordPress, with a professional and proven project workflow.
CUSTOM WEB DESIGN: Our standard packages begins at five pages, tailor-made for your business and branded with your colors, logos, and images.
WORDPRESS: Our design and development team works with the WordPress content management system, because it’s versatile and can adapt to your needs as they change.
RESPONSIVE: We build mobile responsive sites that can be used by people on any device (mobile phone, tablet, laptop, or PC) with any size screen, because it’s imperative for user experience and search engine optimization.
LEAD GENERATION: “Contact Us” forms and lead forms are integrated into your website design, and can be used to collect your client leads in a database and emailed directly to you.
SEO OPTIMIZATION: All pages come enabled for search engine optimization, and the URLs are crafted with SEO in mind as well.
ANALYTICS: Google Analytics is used to enable tracking of your website statistics.
CONTENT: We’ll add and format the text of your choosing, to give your site a custom feel.
SLIDESHOW HEADER: Highlight up to five items (products, services, events, etc.) with images in your own custom rotating slideshow header.
SOCIAL MEDIA INTEGRATION: Make the most of cross-channel marketing, with social media links and icons directly on your site.
SITEMAP: Improve search engine optimization with a custom sitemap, designed with full-standards compliance.
WEBMASTER TOOLS: Google Webmaster tools, which are beneficial for site security and SEO, come integrated.
BLOG: Blogs are an essential part of SEO. Yours will be crafted to engage users with commenting abilities and social sharing, to help your blogs go viral.
MAP: A geolocation map is included to show customers where you are and to improve your local SEO.
TRAINING: We know we’re providing a robust suite of tools and features, so we always offer a post-launch user training session to help you become familiar with all the things your new site can do.
COLLABORATION: Involve yourself as much or as little as you like. We’re happy to integrate any colors, fonts, images, or conceptual ideas of your choosing.
REVISIONS: If you’re not happy with the initial design of your site, we can provide up to three free rounds of revisions, so you can be 100% satisfied with the finished product.
ADD-ONS: Although everything mentioned here comes with our base package, napkin marketing also offers other services that may help bring your idea to life: