If your site is still using “HTTP” in your domain name, instead of “HTTPS”, and has a “not secure” warning like the one below in your browsers, Google has put you on alert. This icon now appears in the Chrome browser for any website which has not yet installed an HTTPS (Hypertext Transfer Protocol Secure)…
Has PLAN become a 4 letter word in your business? Up there with New Years resolutions? I know sometimes it is for me. Marketing planning is something many business owners continuously struggle with. And yet, in other parts of our lives, planning is second nature. We enter an address into our GPS when we’re about…
Before the gurus, before the bloggers, before marketing was Everybody’s job, there were marketing and advertising trade magazine “tomes” that every mad man and woman followed. And most of these are still largely relevant today. As a hard core marketing geek, I used to hoard (and file by issue date) every old-school print copy of…