Napkin marketing is proud to announce that we have won the Gold AVA Digital Award for our website design for PharmEng Technology. The AVA Digital Awards are an international competition that recognizes outstanding work by creative professionals involved in the concept, direction, design and production of media that is part of the evolution of digital communication.
Client: PharmEng Technology
PharmEng Technology is one of the leading consulting firms in the world with offices in USA, Canada and Asia. A multicultural company with staff all over the world servicing companies of all sizes, PharmEng Technology has been providing quality services to the manufacturers of health care products since 1997. PharmEng Technology specializes in Commissioning & Qualification, Validation, Quality Systems, Regulatory Affairs, Engineering and Training. We provide a wide range of services to the pharmaceutical, biotechnology, medical device and nutraceutical industry.
Challenge:
PharmEng Technology aimed to have a cutting-edge website that would display its international resume and invite new clients to see its portfolio. As always, we began by learning the business and its competitors. From doing so we were able to create a strategy and design that would give PharmEng Technology an innovative website to match their brand.
Napkin marketing’s challenge was to display the professionalism and expertise of PharmEng Technology in the design of their website. Creating fresh and clean icons and combining industry colors with their logo, had to convey that “we are industry professionals” aesthetic.
Solutions:
After outlining a step-by-step program that would show time-oriented deadlines and details, the project was completed. We highlighted:
Each industry that PharmEng Technology targets (Pharmaceutical, biotechnology and medical device manufacturers) has its own page, complete with search engine optimization and content specific to each audience.
In addition, we SEO optimized their services section as well, describing 10 key services areas and created an integrated careers section to welcome new talent from a wide range of places.
Client Feedback:
PharmEng Technology is pleased with their new modern, innovative and user-friendly website that shows industry experience and expertise. We still work with them on a project basis, creating print ads, trade show booths, and the accompanying banners. The most recent work done was to create a print ad that was reflective of their current brand and services.
