Digital Marketing Specialist


napkin marketing is a boutique digital marketing and web design agency that believes in thinking big, working hard and having fun while creating dynamic solutions for our clients.We are currently looking for a vibrant, detail oriented and creative Digital Marketing Specialist who will manage our clients’ projects in web development, search, social and digital advertising.
Our agency works with a wide variety of clients ranging from private jet services, to consumer packaged goods and financial services, developing their brands, websites and digital marketing campaigns.

If you’re interested in hands-on experience and wide exposure to the business world, while wearing multiple marketing, project management and digital hats for a variety of industries, we’d be excited to meet you!

Work in our North York (North Toronto) office (4646 Dufferin St. Suite 6, North York, Dufferin & Steeles, 1 bus ride from Downsview TTC Subway Station). Free parking is available at our office.

Reporting to the Agency Director, the Digital Marketing Specialist plans and executes web development projects as well as digital, search and social media programs for our agency clients. They are essentially the client’s offsite marketing/project manager and trusted consultant/ advisor. The Digital Marketing Specialist is the most important liaison between the agency and several key client accounts.  She/ he collaborates with both our clients and internal team members, (such as our web programmers, designers and writers), and develops digital marketing strategy and ideas for clients. They are also hands-on in bringing these marketing campaigns to life by managing and executing the projects through creative briefings, project documentation, client reviews and revisions, all the way to launch and post-launch monitoring, analysis and reporting.


  • – Works with Agency Director to develop social media and digital marketing strategies for clients.
  • – Manage all applicable social media platforms (Facebook, Twitter, Instagram, Pinterest, LinkedIn) for all clients and ensure that core messaging is on brand and strategy.
  • – Makes recommendations to the team regarding strategies, promotions and other customer engagement ideas to drive success for clients.
  • – Handles day-to-day activities and communication with assigned clients, building a trusted relationship.
  • – Collaborates with the client to define and identify project requirements.
  • – Develops project scope and objectives, as well as detailed project plan and schedules to track progress.
  • – Manages and communicates with any freelancers and vendors/ suppliers involved with the projects.
  • – Proofreads copy, artwork, agency and printers’ proofs as requested.
  • – Prepares and writes meeting minutes, client progress reports and status updates.
  • – Staying on top of production and creative deadlines, media placements, etc., to ensure continued progress of client workflow.
  • – Writes content for client websites, emails and social media projects and makes updates on WordPress websites.
  • – Plans and executes email marketing campaigns in MailChimp and Constant Contact.


  • – Minimum of 1 year experience in Digital Marketing in an agency/business environment.
  • – Passion for marketing, advertising, social media and all things digital.
  • – Extremely detail oriented
  • – Demonstrated ability to multi-task and manage several projects at once.
  • – Excellent business writing skills.
  • – High participation on social media
  • – Professional demeanor and excellent communication skills
  • – Software knowledge: Outlook, Microsoft Word, Excel, Powerpoint
  • – Experience in WordPress and Mailchimp
  • – Diploma/ Degree in: Business/ Commerce/ Marketing/ Web Development/ Project Management/ Computer Sciences

The salary for this position will commensurate with your experience. napkin marketing provides benefits including medical and dental.

Please reply with cover letter and resume telling us why you are interested in this role.
If applicable, include links or samples of any projects/ websites you have directly worked on (school projects are great too!)
Apply Now!

A short pre-interview writing-skills assignment is required for selected candidates.