As Toronto’s MailChimp email marketing expert, napkin marketing can help you grow your email list in compliance with the new Canadian Anti-Spam Legislation (CASL), set up your Mailchimp account, and design and launch lead generating email campaigns to grow your business.

If you are looking to improve your email marketing and want to learn how to use MailChimp to its full potential, napkin marketing can guide you through the process and help you connect with your audience in new ways.

MailChimp is an email marketing service provider that allows you to manage your contact list, design newsletters and campaigns, and track results – all in one place. The basic MailChimp service is free for up to 2,000 contacts and lets you send them up to 12,000 emails a month. MailChimp also provides a wealth of knowledge in their blog including tips and information on how to improve your overall strategy and some of the best sector-by-sector industry research to benchmark yourself within your industry.

Building your email list

With the recent implementation of CASL, building your opt-in email list has become more challenging than ever before. Ensuring you have express or implied consent from your subscribers is essential if you want to avoid hefty government fines. Keeping detailed records of your contacts is a must. napkin marketing can help use MailChimp to import your contacts and manage your list and email campaigns in compliance with CASL.

Designing your campaign

From the email layout and design to the email campaign subject line and copy, designing your email campaign is easy with MailChimp. napkin marketing has been designing email marketing campaigns for over 10 years. Check out a few of our examples.

Whether you are promoting a sale, distributing a coupon, or sending a newsletter, or simply want to re-connect with clients and leads, you can design the perfect email marketing campaign using one of MailChimp’s predesigned templates or by letting us create a custom email template for you.

napkin marketing can design your custom email campaign including copywriting and full HTML coding. Ask us about our Toronto email marketing design service. We can help you strategize and ensure your audience is engaged with professional list management, creative design and copy.

Analyzing Results

MailChimp provides you with detailed analytics and reports to analyze the success of your campaign. Your campaign performance reports include:

  • how many times your email is opened,
  • how many times users clicked on links,
  • the number of bounces,
  • and more valuable stats.

We also help you interpret these email marketing results so you can improve your subsequent campaigns and begin to understand your audience’s behaviour and what truly makes them engage with your brand.

As a MailChimp expert we will be able to help you get the most out of your email marketing efforts. Whether you are looking to learn how to use MailChimp, need a custom design or template created, or want help with copywriting, napkin marketing can help.

Ready to Get Started with MailChimp? Get 3 Months FREE

Take advantage of our introductory offer for MailChimp, only available from a MailChimp expert. If you open a new account before September 30, 2015 you will receive your first 3 months of MailChimp services absolutely free. Contact us for details.

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napkin marketing is a Richmond Hill-based online advertising and web design company. Our services include social media management, email marketing, search engine marketing, PPC, print design, web design, copywriting, PR and much more. Need marketing solutions to grow your business? Contact us today.