Has PLAN become a 4 letter word in your business? Up there with New Years resolutions? I know sometimes it is for me. Marketing planning is something many business owners continuously struggle with. And yet, in other parts of our lives, planning is second nature.
- We enter an address into our GPS when we’re about to drive somewhere.
- We register our kids for camp 6 months in advance.
- We book summer vacations, and research carefully our flights, rental car options and hotel deals, poring over reviews and even planning the points we would need to get there.
If you have done all of the above, you should pat yourself on the back right now. Awesome. Congratulations, cause you my friend, are a planner!
However, when it comes to planning for our businesses, many of us come up bleary eyed after the holidays, still having missed the mark. I struggle with this myself and I’m in the industry!
Over the years, I have developed some tools to help me…and my clients overcome the arduous task of developing their marketing plan. One of the MOST useful is my annual Marketing Calendar Template. And I wanted to share it with you here, for free to help you clear the hurdle of your annual marketing plan, and start the year off right!
Download your free 2018 Marketing Calendar Template now!